How MIR Mosaic Transformed Operations and Customer Experience with a Custom Mobile App?
Project Overview
MIR Mosaic, a leading wholesale tile provider with over 1500 dealers across the U.S. and Canada, was facing a critical challenge. Their existing mobile app failed to align with their high standards in speed, design, and usability.
As the business scaled, MIR Mosaic required a mobile application that could support both internal teams and external users while meeting expectations around speed, usability, and reliability. Their existing mobile app no longer reflected these needs.
The project focused on custom mobile app development built to align with MIR Mosaic’s operational workflows and product structure.
The Challenge
MIR Mosaic’s previous mobile app created friction rather than efficiency.
Key challenges included:
Limited usability for staff managing inventory
Lack of offline support for day-to-day operational tasks
A product browsing experience that didn’t match the quality of the catalog
Inconsistent alignment between the website and mobile app
With a large product catalog and a wide dealer network, the mobile experience needed to support real usage scenarios—both for staff and for customers.
Objectives
The goal was to build a custom enterprise mobile application that improves operational efficiency while delivering a better product experience. Primary objectives were:
Creating a dual-purpose mobile app for staff and users
Enabling inventory management with offline functionality
Supporting barcode scanning for faster stock handling
Presenting a clear and intuitive product catalog
Keeping mobile and web data synchronized
Our Role
Weptile handled the custom mobile app design and development process in close collaboration with the MIR Mosaic team.
Our responsibilities included:
UX/UI design for staff-facing and user-facing flows
Inventory management logic and offline workflows
Custom iOS and Android app development
Synchronization between mobile app and website data
Solution Highlights
Dual-Purpose Mobile App for Staff & Users
The application was designed to serve two distinct user groups within the same system:
Staff-facing features focused on inventory handling and internal workflows
User-facing features focused on product browsing and catalog navigation
Each experience was designed separately to ensure clarity and efficiency for its intended users.
Product Catalog & Navigation Experience
For dealers and customers, the app delivers a structured and easy-to-use product catalog.
Key elements include:
Clear category organization
Optimized product detail pages
Fast navigation across a large catalog
This improves usability without overwhelming users with complexity.
Offline Inventory Management & Barcode Scanning
Inventory-related tasks often require mobility.
The mobile app enables staff to:
Scan product barcodes directly from the app
Update inventory data even without an internet connection
Sync changes automatically once connectivity is restored
This reduces manual work and ensures inventory data remains accurate.
Impact
A clearer and more intuitive product experience for users
Tailored to match MIR Mosaic’s brand identity and provide a seamless customer experience.
Faster inventory handling through barcode scanning
Inventory management is quick and reliable, regardless of connectivity.
Improved internal efficiency for staff
A distinct design and functionality for each user group ensures both staff and customer needs are met efficiently.
Reliable operations with offline functionality
Keeps the app and website consistently updated.